From offline expertise to a closer digital relationship with customers.
Maputo Publicidade has spent more than a decade helping Mozambican organizations bring their brands to life. Together, we created a platform that carries that personal service from the first search to the final delivery.
Public websiteCustomer portalTeam workspaceShared workflow
A digital front door for an established Mozambican business.
01 — Who they are
Experience was never the problem.
For more than a decade, Maputo Publicidade has combined advertising, printing and branding expertise with tailored work and close customer relationships.
10+ years
Serving organizations in Mozambique
Advertising & branding
From ideas to physical delivery
Tailored work
Solutions shaped around each customer
Relationship-led
Human guidance remains essential
02 — The challenge
More work. More coordination.
Growth made it harder to keep every request, decision and delivery moving with the same clarity.
Requests
Coming from multiple channels.
Quotations
Every job needs context.
Approvals
Feedback must stay with the job.
Production
Customers need visibility.
Delivery
Clear through the final step.
The challenge was not another website. It was connecting both sides of every job.
03 — The approach
One process. Two experiences.
ETIOS and Maputo Publicidade shaped one shared process around how the work actually moves.
Shared process
The same workflow, seen clearly from both sides.
What the customer sees↔What Maputo Publicidade manages
1
Request
The customer explains what is needed.
2
Review
The team checks the details.
3
Proposal
Options and pricing are shared.
4
Confirmation
The customer approves the way forward.
5
Production
The team completes the work.
6
Delivery
The finished job reaches the customer.
04 — For customers
Everything about their work, in one place.
Simple next steps, without losing the people behind the service.
Start
Follow
Approve
Return
Client viewProgress, decisions and next steps.
Same workDifferent perspective
Management viewPriorities, workload and the wider business.
05 — For the team
A clearer view of the whole operation.
One coordinated view of the work that keeps the business moving.
Prioritize
Organize
Produce
Understand
Technology in service of relationships
The platform organizes the work. People build the trust.
Customers gain clarity and the team gains control, while every important conversation remains personal.
Less time chasing informationMore time understanding customers
The ETIOS difference
Every business has its own way of working. Its platform should too.
Generic software asks the business to adapt. ETIOS builds the platform around the business.
